HOME LINK REALTY
Client: Home Link Realty is a professional realtor company located in Kentucky.
Target customer: male/female age 30 and up, income 80k and up.
Objective: to build the trust of potential clients.Strategy: by choosing 3 main colors, red, royal blue, and white to present the trustworthiness of the business. Also, using simple elements will bring a modern look and feel to the logo.
My role: Concept and Brand guideline.
Tools used: Adobe Illustrator and InDesign.
![](https://cdn.myportfolio.com/fbf0b48af4d34b4c5d78965aeec2fcf9/e3c20d8d-cc96-4809-b221-7b1e2c3cfc9f_rw_3840.jpg?h=9dd6172f9c8fa57f00186797bc7bcdef)
![](https://cdn.myportfolio.com/fbf0b48af4d34b4c5d78965aeec2fcf9/0a7432cf-cde4-46ea-a320-66a703316168_rw_1920.jpg?h=ef11a8ee51584125c2dd8e88e9b28f03)