Client: Ruka’s Ensemble specializes in providing fabrics, bed and baths, wallpapers.
Target customer: age 25 - 55, who are passionate about pattern & colors, income 50k and up.
Objective: to persuade people, to catch the attention of customers who love delightful spirit.
Strategy: by selecting colorful symbols to emphasize the remarkable look of the logo.
My role: Concept, Brand guideline, and Packaging.
Tools used: Adobe Illustrator, Indesign.